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YouTube is killing Stories

YouTube logo on an abstract background
Illustration: Alex Castro / The Verge

YouTube is getting rid of Stories, a feature for temporary posts, beginning in June. Users won’t be able to post Stories starting June 26th, and existing posts will expire after seven days.

Stories were first introduced in 2017 under the name Reels and were available to users with over 10,000 subscribers. Similar to Instagram (which in turn lifted the concept from Snapchat), YouTube Stories disappeared after a set amount of time; creators could use Stories to post updates or behind-the-scenes content to promote their channel. But looking around today, it doesn’t seem to have caught on — access was limited, few creators seem to be regularly posting Stories, and the feature doesn’t get much promotion even from YouTube.

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